Trustway’s mission is to help provide complete financial peace of mind. Our philosophy focuses on relationships, respect, commitment, confidence and expertise. Our strategies focus getting you from where you are to where you want to be in all financial areas including accumulation, distribution, protection, performance and more.


P. David Hall – President and Founder

David Hall is President and Founder of Trustway in Hoover, AL. He is a well-known author and financial educator in central Alabama. His passion is to assist his students and clients in achieving the goals and objectives that are most important to them and their family by integrating all areas of money planning, which consist of estate, financial, insurance, tax, income strategies, money coaching and more. Over the years, David has coached thousands of students and clients to find ways to save money, avoid outliving savings, increase income and more profitably organize all areas of their financial lives.

David has been coaching for over 22 years and specializing in financial coaching for over 14 years. He speaks to individuals and groups all over Alabama covering timely topics of financial concern. He teaches regular classes on a variety of topics from stocks and investing to credit and Social Security. Additionally, David has trained over 1,000 advisors and coaches nationwide. David is active in the community as a member of the Hoover Chamber of Commerce, a member of the Hoover Chamber Economic Development Committee, a regular contributor to several magazines and newspapers, a Christian-based Financial Education Small Group Leader and a Pre-Marital Financial Counselor. He and his family regularly attend Church of the Highlands and are active on the Dream Team.


Samantha Hall – Director of Operations and Co-Founder

Samantha Hall is Co-Founder and Director of Operations of Trustway. Samantha brings Trustway the expertise and insight needed to successfully manage the firm’s operations. Samantha is responsible for marketing, public relations, coordinating public and private speaking events as well as coordinating client events. In addition, her responsibilities include overseeing many of the firm’s day to day operations.

Samantha is an active member of the community. She is an Ambassador for the Hoover Chamber of Commerce (achieving the prestigious Ambassador of the Year Award for 2011), a regular volunteer for the Hoover Chamber of Commerce events, a Team Leader on the Events Planning Team at Church of the Highlands and a regular contributor and speaker at St. Vincent’s East Bariatric Support Group.

P. David HallAbout Us